Te Kaihoko are a part of the Ngawaka Group, a Māori owned and operated international trading company with offices in Whangarei and Auckland.
Te Kaihoko trade the highest grade produce from around the world to chef’s in restaurants and resorts with their hero product being Mānuka Honey.
We were approached to create a brand that spoke to their role as merchants while connecting to our Māori history as traders across the pacific. The name Kaihoko means merchant or trader in Māori, referencing our history as entrepreneurs well before European colonisation occurred – trading throughout the pacific through the first half of the 19th century.
Once we had established the look and feel of the Te Kaihoko brand, we also helped design packaging for the Mānuka honey bottles, brochures, a website and point of sale collateral.
PLATFORMS ENGAGED: Branding / Graphic Design / Packaging / Website / Marketing
Te Kaihoko - Manuka Honey
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