The influencer marketing industry is forecasted to be worth an impressive 5-10 billion dollar industry in just the next five years. In 2017, nearly 80 percent of fashion, luxury and cosmetic brands implemented influencer campaigns. Influencers are strengthening brand awareness like never before, and consumers are turning to influencers to drive their buying decisions.
Our trip to New Zealand Fashion Week was a sheer example of how influencers are changing the New Zealand fashion scene alone. Influencers are becoming a brand in themselves with social media engagement the strongest indicator of how effective influencer campaigns really are. We’re increasingly becoming more involved with brands looking to include influencer marketing into their marketing strategies and executions. If you’re still unsure exactly what this marketing and social media sensation means, check out this article we’ve attached.
https://influencermarketinghub.com/influencer-marketing-trends-2018/
Our trip to New Zealand Fashion Week was a sheer example of how influencers are changing the New Zealand fashion scene alone. Influencers are becoming a brand in themselves with social media engagement the strongest indicator of how effective influencer campaigns really are. We’re increasingly becoming more involved with brands looking to include influencer marketing into their marketing strategies and executions. If you’re still unsure exactly what this marketing and social media sensation means, check out this article we’ve attached.
https://influencermarketinghub.com/influencer-marketing-trends-2018/
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